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Apr 12 2013

MTV | Influencers of a Generation

How do you take the sacred medium of television and “fuck with it”? Looking back at the early, revolutionary days of MTV, Glenn Lazzaro shows how. This clip from the 2008 Promax/BDA conference was part of the session “Influencers of a Generation: MTV.” Glenn’s message: Things were different back in the ’80s. Experimenting! Magnets dragged across screens! Anti-promotion that turned into some of the greatest promotion of all time! It’s all in one quick peek at how a groundbreaking brand was born.

Here is a little sampler of some of the best MTV Promotion.

Written by David · Categorized: Uncategorized · Tagged: 99tigers, dennis Leary, Glenn Lazzaro, john payson, LA production company, Mark Pellington, MTV randee of the redwoods, ny oroduction company, Pam Thomas, ted demme, the police, Yo MTV Raps

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